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If not, then it might be reused from a previous request to shorten the same URL. longUrl is the long URL to which it expands. You need an Admin user level or higher to connect this integration. The customized bit.ly version allows you to use your own domain name for branded short links which can be easily shared on Twitter, Facebook or other social media sites. In the input box that appears, enter a placeholder value for your publisher so they know where to replace values. The downside of this approach, however, is that if a user visits your shortened domain without a directory path on the end, they will be directed to a Bitly branded page. Understand which one of my marketing channels or Ads are most effective and optimize digital Ad spend.

You must have a Google Analytics account to complete this process. To sign up, visit analytics.google.com. Click the numbers next to each URL to view the contacts who clicked that link in your campaign. For more information on each partner, check out the Special Partners Guide. Use this example as a model for your own links: Check out example.com Analytics Events Was this article helpful?

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See if you are using Classic Analytics (ga.js) or Universal Analytics (analytics.js).